Sophia Lustig, a small luxury boutique often hosts trunk shows to showcase designer collections. The video post created for Instagram and Facebook turns the basic 'Save the Date' post to a short informational video. The goal was to capture the audience attention with bold text and movement. For those viewers that have never attended a trunk show, the hope was that this gave a bit of information on what to expect, encouraging them to take part in this unique shopping event.

Video Post